Tag Archives: Tourism

NEWEST PHILIPPINES’ TOURISM CAMPAIGN FEATURES IMELDA MARCOS AND SURVIVING BEATLES

Ringo, Imelda, and Paul
Ringo, Imelda, and Paul

MANILA, Philippines ( The Adobo Chronicles) – ‘Give Peace A Chance.’ That’s the theme of the newest campaign by the Philippines’ Department of Tourism (DOT) to promote tourism to this peace-loving nation of 100 Million people.

The campaign will be officially launched on July 4 this year with a grand ‘reunion’ among former First Lady Imelda Romualdez Marcos and the surviving Beatles Ringo Starr and Paul McCartney.  The launch date happens to mark the 49th anniversary of the Beatles’ first and only visit to the Philippines.

Forty-nine years ago, the Beatles arrived in Manila for two sold-our concerts, considered the Liverpool band’s most attended live performance ever.

But the euphoria that met Paul, John, George and Ringo immediately turned sour when the quartet failed to show up at a reception arranged by Marcos at Malacañang, the presidential palace. Marcos complained that she was stood up, but the Beatles have always maintained that no one ever told them about the scheduled visit. The media and the Filipinos rallied behind Marcos, resulting in an ugly send-off for the Beatles who vowed never to return to the country.

The DOT campaign hopes to inspire people around the world to visit the Philippines this year as the Aquino government continues to negotiate with Muslim separatists  for peace and unity.

The historic July 4th meeting between Imelda and the surviving Beatles will be held during a musical concert at the Philippine Arena, considered to be the world’s largest indoor arena. It is owned by Iglesia Ni Kristo (Church of Christ), the second largest religious denomination in the Philippines, next to the Catholic Church.

‘Give Peace A Chance’ happens to be a song composed by another Beatle, John Lennon. It has been, and continues to be, a favorite theme song for peace movements all over the world.

THE ADOBO TOUR: IT’S MORE FUN IN THE PHILIPPINES!

MANILA, Philippines (The Adobo Chronicles) – Our publisher, editor and two reporters were graciously invited to Manila as guests of the Philippines’ Department of Tourism (DOT).

DOT wanted us to experience first-hand the many unique and fun things in the country as it prepared to launch Part Two of its  tourism campaign called “It’s More Fun in the Philippines.”

We were booked at a resort hotel just a few blocks from the Ninoy Aquino International Airport (NAIA). Our hotel room had one-and-a-half baths:

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After being treated with a delicious local breakfast of tapsilog (beef steak, eggs and garlic fried rice), we were taken to a nearby mall for some shopping. We took this escalator to the second level where SM ShoeMart (the equivalent of Macy’s in the U.S.) was located:

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One of our reporters needed some cash so he had to go to a nearby ATM Machine. Alas, he wasn’t tall enough and kept entering the wrong PIN for his debit card:

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Our DOT guide then gave us a tour of one of the many condos being built in Makati City. The luxury units all had great views from their balconies:

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Finally, we were given a sneak preview of a new bridge that was being built to connect the islands of Luzon and Visayas. The bridge needed just a little tweaking before its scheduled opening next week:

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And that concluded our first day in the Philippines!

Follow us on our all-expenses-paid tour as we embark on Day 2 tomorrow.

500 FREE ONE-WAY TICKETS BEING OFFERED ON HAWAIIAN AIRLINES

imageHonolulu, Hawaii (The Adobo Chronicles) – It is rare that commercial airlines offer free tickets with no strings attached. But that is exactly what Hawaiian Airlines is offering – complimentary tickets to as many as 500 passengers. What’s the catch? The tickets are one-way — out of Hawaii.

The offer is part of a new initiative between the Honolulu government and private businesses in Waikiki’s tourism industry.

For several years now, Waikiki has seen a sharp increase in homeless people lining Kalakaua Avenue directly across from Waikiki Beach. Honolulu’s City Hall and Waikiki merchants have agreed that the sight of homeless people — many of whom are from states in the U.S. Mainland — is not good for tourism which is the top revenue-earning industry of Hawaii.

Hawaii Lodging & Tourism Association (HLTA) is giving the Institute for Human Services (IHS) $100,000 this year in addition to the same amount next year. But that’s just to kick start the program. The funds will help pay for the tickets on Hawaiian Airlines.

“When the number one complaint from our visitors on why they will not be coming back to Hawaii is the homeless, you have an issue,” said George Szigeti, President and CEO of HLTA. “So when IHS came to us with a plan of action tailored to address the homeless situation in our Waikiki community, we were pleased and we immediately pledged our support,” Szigeti said.

It is estimated that currently, about 500 individuals  call the streets of Waikiki home. The city would need an additional $400,000 to complete the process of sending the homeless back to their home states. It hopes to raise that amount quickly from businesses in Waikiki.

To qualify for the complimentary tickets, homeless people must appear at City Hall for a mugshot and fingerprinting and sign a pledge never to return again to the Aloha State. If they prefer to fly first class, they have to personally shoulder the price difference.

Say ‘Aloha!’