Category Archives: Business

CHRISTIANS OFFENDED BY NEW STARBUCKS HOLIDAY CUPS

Starbucks cups: old, left, and new
Starbucks cups: old, left, and new

SEATTLE, Washington (The Adobo Chronicles)  – It’s beginning to look a lot like Christmas at Starbucks as the giant coffee company unveiled its 2015 holiday cups for its tall, grande and venti beverage.

But Christian groups are not happy about the new, all-red cups.  Gone are the snowflakes, stars and Christmas balls that adorned previous versions.

“It is obviously an attempt by Starbucks to remove the ‘Christ’ from ‘Christmas,'” the groups said, vowing to encourage their followers to boycott Starbucks this Christmas season.

In order to appease the outraged Christians, Starbucks today announced that it will offer a Christian version of their holiday cups to customers who request it.

Starbucks cup, the Christian edition
Starbucks cup, the Christian edition

Happy Holidays, everyone, and to all Christians, Merry Christmas!

JEWELERS VERY UPSET ABOUT OBAMA’S DECISION ON KEYSTONE

imageWASHINGTON, D.C. (The Adobo Chronicles) – Thousands of jewelry retailers are very upset at President Barack Obama’s announcement yesterday rejecting the Keystone Pipeline project that would have facilitated the flow of 800,000 barrels a day of carbon-heavy petroleum from Canada to the United States.

A spokesman for the jewelers told The Adobo Chronicles that Obama’s decision practically would kill the already struggling jewelry retail business.

Keystone is a pricing practice widely accepted in the jewelry business, and it has nothing to do with carbon imprints.

Keystone pricing = the wholesale cost of an item x 2

In other words, we are talking about a 100% markup on an item. If a jewelry retailer buys a gold ring for $100, then he or she will sell it for $200. This is the standard default method of many traditional jewelers.

Some higher-end or name-brand jewelers will go as far as charging was is called triple-keystone pricing. This is the wholesale cost of an item x 3 (hence triple markup).

It was only after The White House held a conference call with U.S. jewelry retailers that the group realized it was just a matter of misinformation and miscommunication.

So the 100% and 200% mark-up continues. But now jewelry buyers fully understand why their favorite jewelry stores can offer discounts or sales of up to 50% off!

 

MCDONALD’S SIGN LANGUAGE DRIVE THRU VS. JOLLIBEE’S MULTILINGUAL ORDERING SYSTEM

McDonald's Sign Language Drive-Thru
McDonald’s Sign Language Drive-Thru

SILICON VALLEY, California (The Adobo Chronicles) – The fast food industry is going high-tech, thanks to many innovations introduced by Silicon Valley companies.

McDonald’s has just unveiled its first drive-thru that enables the hearing-impaired to use sign language when ordering their burgers and fries.

The new technology uses a two-way camera at the ordering station where McDonald’s  trained staff can see and  be seen by customers. They communicate by sign language.

McDonald’s biggest competitor, Jollibee, is not far behind in using technology.  The Philippine-owned fast food restaurant has gone multilingual as a way to attract a more diverse clientele.

image

When ordering at the counter or at the drive-thru where available, customers speak into a portable tablet, with Google Translate app installed, ordering in their choice of language.  The computer then detects the language and translates the order for the Jollibee staff. Monolingual staff can now take the orders in any language — from English to Spanish, to French, while non-Tagalog customers can order in a breeze —  in their own language!

The competition heats up between McDonald’s and Jollibee!

Capture