CHICAGO, Illinois (The Adobo Chronicles) – Faced with sagging sales and stiff competition from rival fastfood chains like In-N-Out Burger and Jollibee, McDonald’s announced today that it will be introducing a new menu item this spring. Here comes McSushi!
The fastfood giant is capitalizing on the growing popularity of this Japanese delicacy — raw fish slices served on top of a tiny heap of vinegar-flavored rice. Sushi can be made with different kinds of raw fish, but McDonald’s chose the fatty salmon version.
McSushi will come in pairs, shaped like the McDonald’s famous ‘M’ arch, a brilliant marketing scheme that will remind consumers of the source of their healthy snack. The item will be priced at $2.99. Soy sauce is free but wasabi is extra at fifty cents per packet.
Consumers are already lovin’ it!
McSushi will be available in the U.S. beginning March 1. It will be introduced in Europe and Asia next summer.
Tokyo, Japan (The Adobo Chronicles) – There is some real bad news for sushi lovers. Bluefin tuna, considered a delicacy in Japan and listed as endangered, has suffered a population decline of more than 96% in recent years, according to the National Oceanic and Atmospheric Administration. In addition, an estimated 90% of bluefin are caught before they can reproduce, crippling the species’ abilities to repopulate.
Bluefin tuna is one of the more popular of the sushi varieties.
But despair not.
U.S.-based Hormel Foods has assured the sushi-consuming public that there is more than enough supply of SPAM, the main ingredient in SPAM sushi/musubi.
SPAM musubi is very popular in Hawaii and over the years, it has gained enormous following elsewhere in the U.S. as well as in Japan – thanks to ABC Stores (found in every street corner of Waikiki) that sell this delicacy to the delight of Japanese tourists that make up a huge percentage of Hawaii visitors.
Consumers who prefer the original tuna version of sushi will still find it in most sushi bars and Japanese restaurants worldwide, but for a hefty price, averaging $265 per small plate.
So, if SPAM is not your thing, and you can’t afford bluefin tuna sushi, we suggest you stick to California rolls. There should be ample supply of avocados everywhere.
You must be logged in to post a comment.