Tag Archives: San Miguel Beer


Photo: The Adobo Chronicles
Photo: The Adobo Chronicles

PUERTO PRINCESA, Palawan (The Adobo Chronicles) – In most other places around the world, boxing fans will have to pay a lot of money to watch the ‘Fight of the Century’ between Manny Pacquiao and Floyd Mayweather, in a sports bar or through Pay-Per-View on May 2nd (May 3rd in the Philippines).

Not the Filipinos. They get to watch the boxing fight live from the MGM Grand in Las Vegas on their television sets for free. Most Philippine television networks will broadcast the fight in real time.

But what if you are watching the second or third round of the fight and the power goes out?

That’s exactly what energy officials of the province of Palawan and other areas in the archipelago are afraid of.

Rante Ramos, the board secretary of Palawan Electric Cooperative, is asking residents of his island province to save power during the fight between Philippines native Manny Pacquiao and Floyd Mayweather.”Truth is, come May 3, Palawan grid will still be 2-megawatt short of power supply,” Ramos said in a Facebook post.

“But collectively we can do something,” Ramos said, urging people to unplug as many appliances as they can. “If only 15,000 households would switch off their refrigerators, then the 2-megawatt power deficit is gone. Everybody could have the chance to watch live the fight of the century.”

That means Filipinos will have to drink their San Miguel beer warm as opposed to chilled. (Ice plants have also been asked to suspend their operation on fight day.)

Puerto Princesa, the capital of Palawan, has been suffering daily power outages lasting two to three hours, according to Agence France-Presse. Similar outages are a regular occurence in other parts of the country.

Have warm San Mig or San Mig Light? Will watch the Pacquiao-Mayweather fight. Live.




Photo: The Adobo Chronicles
Photo: The Adobo Chronicles

QUEZON CITY, Philippines (The Adobo Chronicles) – It happens to many world travelers. They cross the International Dateline and arrive at their destination jetlagged, sometimes for days.

Now the good news: researchers at the University of the Philippines (U.P.) Medical School have finally found a cure for jetlag and all along,  it has been in the market for many decades. We’re talking about San Mig Light, the 100-calorie version of the Philippines’ signature premium beer, San Miguel.

Just a 330 ML bottle of San Mig Light instantly makes jetlag go away, depending on the severity of one’s affliction. For severe cases of jetlag, it could take up to three bottles of the poplar beer to be effective.

The U.P. research study involved 500 mildly to severely jetlagged travelers arriving in Manila from countries in Europe and North America.

Ninety percent of those who were mildly jetlagged got instantly better after consuming just one bottle of San Mig Light. Ninety three percent of the severely jetlagged got better after three beers.

The researchers also experimented with other beer brands as well as the regular San Miguel beer, but did not have the same results, “so there must be something in San Mig Light that’s doing the trick,” they said.

Immediately after the results of study were released, stock prices of San Miguel Corporation, makers of San Mig Light, more than tripled at the Makati Stock Exchange.

Meanwhile, the Manila-based University of Santo Tomas Medical School, considered the oldest Catholic University in all of Asia, announced it was launching a clinical study to find out whether San Mig Light can cure insomnia.




san migManila, Philippines – Southeast Asia’s largest publicly listed food, beverage and packaging company,  San Miguel Corporation,  is slated in January to start  construction work on a  Fifteen Billion Peso toll road that would connect Manila’s Ninoy Aquino International Airport to existing expressways in the metropolis.  The project , when completed, is expected to greatly ease traffic gridlock which is an everyday occurrence  leading to and from the airport. It will also serve as a short cut to the gambling casinos along Manila Bay.

This project is part of  President Noynoy Aquino Administration’s public-private partnership, where public projects such as these are funded wholly, or in part, by private corporations, with strings attached of course.

Established in 1890 as a brewery, San Miguel Corporation has some 17,000 employees in over 100 major facilities throughout the Asia-Pacific region. It carries many brand names in the Philippine food and beverage industry, including San Miguel Pale Pilsen, Ginebra San Miguel, Monterey, Magnolia, and Purefoods. San Miguel Beer is one of the largest selling beers and among the top ten selling beer brands in the world.express

Return on Investment

As part of the signed agreement, San Miguel Corporation will invest P11 Billion in the project.  The company’s return on investment will come when it starts collecting toll along the completed sky way. It wasn’t clear whether any portion of the toll fees will go to the government.

Almost Botched

Informed sources who spoke on condition of anonymity said that there was one major roadblock to the signing of the agreement. San Miguel Corporation wanted to sell its premiere product, San Miguel Beer, at the toll booths leading up to the expressway.  Initially, the Aquino Administration objected to the idea because this would be in violation of the country’s DUI regulations.  After weeks of negotiation, however, the Aquino Administration relented, on the condition that only San Miguel Lite Beer, not the regular beer, will be sold at the toll booths.  The government also sought a concession from San Miguel Corporation which agreed to share 10% of all beer sales at the toll booths with the government.