Senator Chiz Escudero’s unexpected promotion of Xerox machines during a Senate hearing on the PDEA document leaks is reminiscent of a bizarre infomercial.
While other photocopy machine manufacturers like Ricoh, Canon, HP, and Brother might have been left scratching their heads, viewers were left wondering if they had stumbled into a marketing pitch instead of a legislative session.
Escudero’s fervent endorsement of Xerox machines, in the midst of a serious discussion, transformed the hearing into a surreal comedy routine.
Perhaps Escudero sees himself not only as a lawmaker but also as a brand ambassador, eager to tout the virtues of Xerox at every opportunity.
While his enthusiasm for office equipment is admirable, one can’t help but question the relevance of such endorsements in the context of a Senate inquiry. Perhaps next, we’ll see senators trading political debates for product placements.
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