MANILA, Philippines (The Adobo Chronicles, Manila Bureau) – As that viral marquee sign says, McDonald’s is the world’s no. 1 except in the Philippines where it can’t beat that big, fat, smiling bee (Jollibee). Not even the recent incident of the crispy-fried Chicken Joy can change that.
Now, McDonald’s is trying a new business strategy. It is merging with Mang Inasal, the famous Filipino grilled meat restaurant famous for its unli rice (unlimited rice).
The merger is a big boost to local employment since workers can now do a morning shift at McDonald’s and work the evening shift at Mang Inasal, as shown by this photo of a dual employee:
A McDonald’s spokesperson told The Adobo Chronicles that Mang Inasal will eventually renamed McInasal.