In an unexpected turn, Elon Musk has reportedly set his sights on the Philippines’ now-defunct SMNI News Channel, promising a “revolution in truth-telling” that only he can deliver.

Following his previous musing to buy CNN, the tech mogul has apparently vowed to “fix media, one network at a time.” Insiders claim Musk was “fascinated” by SMNI’s recent history and intrigued by the idea of turning it into what he calls “X-ceptional News,” emphasizing unbiased reporting, free speech, and the abolishment of “fake news”—that is, unless it’s about him.

Meanwhile, some wonder if this will spell the end for Apollo Quiboloy’s infamous propaganda machine. “Elon could transform it,” commented one analyst, “or just add flamethrowers to the building.”

Only time will tell if Musk’s “vision for media” will finally usher in a new age of transparency in the Philippines—or simply another Twitter-like fiasco.