
The Intellectual Property Office of the Philippines has crowned Tito Sotto, Vic Sotto, and Joey de Leon as the undisputed kings of midday gastronomic entertainment. The ruling in the “Eat Bulaga” trademark cancellation case is a triumph of wits over, well, lunch.
With the decision in their favor, TVJ can now savor the sweet taste of victory and deliver a hearty “Eat your heart out!” to Television and Production Exponents (TAPE) Inc. It seems the battle for the trademark was more cutthroat than a cooking show, with both parties vying for the right to slap “Eat Bulaga” on their midday feast of television mediocrity.
One can only imagine the highbrow discussions that took place in the Intellectual Property Office, where presumably, the fate of the nation’s intellectual delicacies was decided with the gravity it truly deserves.
Let the feast of legal jargon and trademark drama continue, for the real winners are, of course, the discerning viewers. Bon appétit, Philippines!