MANILA, Philippines (The Adobo Chronicles, Manila Bureau) – It was a gorgeous day to do a photo shoot for a commercial promoting Mang Inasal Chicken.

Everything was going smoothly at the photo shoot location until the celebrity endorser arrived. Actor Coco Martin came dressed in a classy KFC black jacket!

Apparently, Martin heard wrong when a production assistant called him to schedule the shoot. He thought he was being booked for a KFC commercial.

The ad agency could not postpone or cancel since Martin was already paid his talent fee — in full. So the production team went ahead with the photo shoot.

The team members decided that they will just add a tagline in their final ad copy — a Tagalog translation of “finger-licking good!”

All’s well that ends well!