
MANILA, Philippines (The Adobo Chronicles, Manila Bureau) – It was a well-meaning poll among its readers — PhilStar comparing tourism slogans used by neighboring countries and the Philippines’ new branding.
But alas, PhilStar picked up the wrong Philippine tourism slogan in its graphic. Instead of the official “Love the Philippines,” the broadsheet used an alternative slogan proposed by former National Security Adviser Professor Clarita Carlos.

As earlier reported by The Adobo Chronicles, Carlos suggested a more catch and modern slogan: “Philippines, You Rock!”